Product-led Growth for undisclosed B2B SaaS
Scilla Studio partnered with a B2B SaaS company to implement a product-led growth strategy and achieve outstanding results in only 9 months. Our collaboration resulted in:
An increase in lead conversion rate by 260% in just 4 months
New pricing strategy
Demo environment for potential customers
Self-service purchase flow
Product-led growth motion that complements the already-established sales-led motion
Cross-functional growth team consisting of marketers, analysts, and developers
Conducted over 50 growth experiments in 9 months, learning what worked and what didn't. These learnings were shared company-wide in all-hands meetings.
