How do you recruit for a growth team?

In this episode of Datadrivet, Joni Lindgren and Jasmin Yaya talk through the trouble of recruiting for a growth team.

Write the ad the usual way, with a fixed list of skills and tasks, and you constrain the role before anyone has joined. The discussion is set against recruitment for Bambuser’s growth team.

To get unstuck, Joni took the question to the Growth Hackers Sweden Facebook group. The community sent back a pile of suggestions. In the episode the two hosts work through that input out loud, without landing on a single tidy framework. Jasmin shares that her own team made real progress over the autumn.

A growth role is cross-functional and exploratory. The more precisely you pin it down on paper, the more you risk hiring for yesterday’s version of the job. Yet the ad still needs to be specific enough that the right people recognise themselves in it.

When you hire for growth, treat the job description as a constraint to question. Use your network to pressure-test it before you post.

Listen to the full episode of Datadrivet for the back-and-forth and the community suggestions. The hosts are reachable on LinkedIn, or at hello@scilla.studio.